Sales training and coaching that changes your sales results.

Most sales training is forgotten within 30 days. We make it stick. For B2B revenue leaders looking for focused workshops or sustained growth programmes.

ISP endorsedEndorsed by the Institute of Sales Professionals
Two sales professionals standing back to back
Sales professional laughing during a client meeting

You already know where your team are missing revenue growth opportunities

You have a capable team and you are still missing your growth targets. Growth stalls in four predictable places. Here is how we address each one.

01

Insufficient
pipeline.

Your team relies on inbound enquiries and a handful of existing clients.

We rebuild how they originate new opportunities, so pipeline gets built proactively.

02

Not enough
big deals.

Your people can sell, but they avoid the executive-level conversations where the largest deals are created.

We equip them to lead those high-value conversations and sell bigger deals.

03

Win rates are lower
than they should be.

Deals reach late stage and then stall or fail. Qualification is weak and client value was never identified or articulated.

We enable broader and deeper discovery, rigorous qualification, and clear differentiation, so your team win more often.

04

Sales cycles are
too long.

Every deal takes longer than forecast, because nothing moves the client’s decision forward between meetings.

We shorten cycles by building trust and momentum into each stage, focusing on incremental client decisions.

How we work with your team

Most teams come to us for training or coaching, and we start by diagnosing where the revenue system is leaking and agreeing what needs to change. That way, whatever follows addresses the real problem, whether that means targeted training, coaching, fixing the sales process, or building one from scratch. See how we diagnose.

Sales Training

Sales Training

For teams that need a shared method and language.

  • Scenario-based programmes that build the skills your team is missing.
  • Customised around your team’s needs and goals, from originating pipeline to closing complex deals.
  • Practical and focussed on real opportunities, not theory.
  • Delivered in-person or remotely.
Sales Coaching

Sales Coaching

For when your people know what to do and still aren’t doing it.

  • One-to-one, team, or deal coaching.
  • Closes the gap between knowing and doing, so new behaviours are embedded.
  • Customised to your goals and focused on live deals and real pipeline.
  • Delivered remotely.

Most sales training changes what people know.
We change what they do.

A team trusted by over 100 organisations, including some of the world’s biggest B2B brands

Accenture
Bain & Company
Dell
Deloitte
Endava
EY
IBM
Inizio
Lockton
PwC
Enfusion
Genpact
Accenture
Bain & Company
Dell
Deloitte
Endava
EY
IBM
Inizio
Lockton
PwC
Enfusion
Genpact
Hollis
La Fosse
Lumine Group
Microsoft
PageGroup
RateGain
Thales
Veeva
WNS
Quantuma
Northern Trust
Roche
Hollis
La Fosse
Lumine Group
Microsoft
PageGroup
RateGain
Thales
Veeva
WNS
Quantuma
Northern Trust
Roche
12,000+
sales leaders and professionals trained
12 months
engagements self-funding within 12 months
10–15×
return on investment

"The Sales Coach Network have been supporting us for nearly 12 months now, and it’s no exaggeration to say they are head and shoulders above others in this space."

Louise W
Head of Learning and Culture
Featured result

Tactical intervention to convert website enquiries

A scale-up SaaS business had mastered marketing but was converting almost none of its enquiries. We shifted their sales motion from demonstration to conversation.

£100k in revenue per transaction
within three months
Investment£28k – £30k

We are the right partner for some teams, and the wrong one for others.

This is for you if:

  • You sell complex B2B deals with long cycles and multiple decision makers
  • You already have a sales team and leadership in place
  • You have a senior sponsor with budget and genuine commitment to change
  • You are willing to do the work around the training, not just the training

This is not for you if:

  • You are an early-stage business still building your first sales function
  • You are focused only on cutting cost per head
  • You sell simple, transactional deals where complex methodology is overkill
  • You want a method mandated without leadership commitment behind it

What working with us actually looks like

1
Step 1

Diagnose

We start with the facts about your current sales system and results, with no guesses or assumptions. You’ll have a clear view of what changes are required to enable revenue growth.

2
Step 2

Align

We agree the vital few changes that matter and get your leadership aligned around the key success measures and business outcomes required before creating any programme.

3
Step 3

Deliver

Experienced practitioners deliver interactive workshops remotely or in-person leveraging proven methodology and proprietary tools.

4
Step 4

Embed

We stay for the part most training providers skip: the coaching and reinforcement that keep everyone focused on the desired outcome, and make new behaviours stick.

5
Step 5

Measure

Having established the desired business outcome, we work with you to consistently measure lead and lag indicators to ensure everyone stays on track to deliver the ROI on your investment.

We publish what this costs. Most of our competitors don’t.

Every engagement is designed to deliver the outcomes you need, and you shouldn’t have to book a call just to find out whether or not we are in your range.

On our pricing page you will find straightforward pricing, along with a selection of real examples of customised programmes, each with the challenge that triggered it, what we delivered, and the investment range.

Engagements range from
From
£4k/mo
Focused 1:1 coaching
Up to
£250k
Complex international programme

Most clients see an ROI of 10x within 12 months.

Independently endorsed by the Institute of Sales Professionals

Client outcomes have always been how we measure ourselves. The ISP endorsement adds an independent check: it means our methods, our people, and the quality of our work have been assessed against the profession’s rigorous standards, not just our own.

ISP Endorsed Training Provider

Straight answers to the questions leaders ask us first

Most training is the event and nothing else. Around two-thirds of our work is what happens before and after it: aligning your leadership, then embedding the change through coaching and accountability until it becomes how your team sells by default.

Most clients see measurable change within 100 days, and the investment typically self-funds within 12 months. We agree the measures that matter with you at the start, so progress is visible, not assumed.

Engagements run from around £4,000 a month to around £90,000 for a large programme. We publish more detailed price ranges on our pricing page, and you’d receive a full proposal outlining the commercials before you commit.

Start with the free 5-minute self-assessment. It helps you pinpoint whether you need a full growth programme or a more focused intervention, before you speak to anyone.

Depending on your needs, you will work with a carefully selected team of coaches who work with you throughout the programme. They are all practitioners who have led sales teams, not theorists.

We will tell you, and this is exactly why we start with a structured diagnostic conversation before talking about training or coaching. We won’t try to sell you a solution to a problem you do not have. If the primary constraint is not in your sales function, we will tell you clearly, and if there is a genuine fit, we will show you precisely where our programmes will have the most impact.

Two ways to see if we can help.

Take the 5-minute self-assessment for a quick, honest read on where your revenue is leaking. Or book a call and we’ll talk it through with you.